Premium Self Storage Management
The William Warren Group (WWG) is a national self storage management company that manages self storage assets for its own accounts, as well as for other third party investors. We currently provide self storage management in Arizona, California, Colorado, Florida, Hawaii, Nevada, North Dakota, Texas and Virginia, but we aren't limited to these states alone.
William Warren Group handles all functions of running a successful self storage facility, including:
- Advanced advertising and digital marketing programs
- Hiring and training the most qualified sales personnel
- Timely and effective revenue management
Rebrand your property to the dynamic StorQuest Self Storage brand and take advantage of innovative marketing solutions and numerous economies of scale available to all stores on the StorQuest operating platform. If you are a self storage or mini storage property owner looking to improve your own store's economic performance and ultimate value, hire William Warren Group as your self storage property management company.
Take your business to the next level
WWG started with the management of one store in 1994. Today, WWG operates a portfolio of more than 120 sites. We've been able to recruit and retain the best operating team in the industry. We know what it takes to make a storage facility successful and profitable. Our organization is entrepreneurial by design and structured to produce the best ideas from the corporate office to the field.
Innovative Marketing Program
Simply put, no individual storage facility can afford the combined advertising and marketing budgets as a strong regional brand. By leveraging the brand, each individual store gets economies of scale and reduced operating costs from personnel, advertising, large volume discounts on retail supplies, and other vendor discounts, such as software costs and credit card processing fees.
Full-Time Marketing Team
Our Company's success in attracting new storage customers has resulted from our Marketing team's ability to deliver unique and creative advertising concepts to our properties. By joining WWG's platform, you benefit from:
- Creative work of our in-house team
- Third party web marketing, social media marketing, and advertising agencies
- The dynamic life of the StorQuest brand
Reduced Advertising Costs
By leveraging the strength of the StorQuest brand, smaller storage companies benefit from a larger entity and its combined marketing budgets which includes:
- Public relations
- Direct mail
- Social media
- Multimedia advertisements
Powerful Digital Presence
Through local search marketing and expert optimization strategies, the William Warren Group has proven to be an industry leader in establishing storage’s online presence on the top search engines and review sites: Google, Yahoo, Bing, Google Maps, Yelp and Google Places.
WWG’s team of web marketing specialists work to:
- Evaluate website traffic with the goal of generating a higher position in organic search
- Provide a complete analysis of competitors’ on-page and off-page website strategies
- Conduct business directory submissions and revisions to create a consistent presence online
The StorQuest website continues to be the most effective form of communication with customers. To ensure discovery by the right prospects to the right facility, StorQuest’s web presence combines:
- Advanced SEM/SEO
- Brand building and awareness
- Conversion rate optimization
- Custom CS 4.0 integration and Sales Force lead push
StorQuest.com is equipped with easy to use content management and lead reporting systems, and is optimized on an ongoing basis.
William Warren Group explores technological products that can improve operating systems and reduce costs.
In-house Sales Center that offers immediate support to prospective and existing customers for on-site employees, seven days a week. With dedicated StorQuest operators and a real time online operating platform, software and customer data is stored offsite at a data center instead of at the property level. This allows management, staff, and owners to retrieve store level operating results 24 hours a day from any Internet connection in the world.
With WWG's Sale Center, all sales calls and roll over calls come directly to our team of highly qualified sales representatives, who are educated in the specifications of each individual site. This minimizes the number of calls and questions left unanswered, and greatly maximizes revenue. Advanced operating systems and reporting allow us to monitor wait times and assists Marketing in determining best advertising sources and practices. Additionally, our Click to Chat feature allows us to reserve or answer account questions for web-based customers with just a click of a mouse.
Dynamic & Respected Brand
The StorQuest Self Storage brand breathes new life into self storage; it is vibrant, energetic, high tech, and most importantly, fun. When you plug into the StorQuest brand, you get the immediate benefits of a sophisticated operating team, fantastic technology platform, and a multimillion global advertising budget that will drive store traffic, rentals and property value.
Sophisticated Revenue Management
We aim to maximize revenue not just by renting units, but by controlling rates on new and existing tenants, and by finding out what type of discounting (if any) is needed to increase rental activity and achieve target occupancy levels.
Every market is different, from Arizona to Hawaii to California to Virginia. We use our experience and algorithmic pricing models to establish the appropriate rates and discounts that work best for each individual facility. We can modify asking rates and discounts on a daily basis in order to continually adjust to current market conditions.
Discounted Insurance Costs
Due to economies of scale from a multi property insured portfolio, The WWG has been able to obtain some of the best coverage at the lowest cost possible. By plugging into our Premium Storage Management platform, owners improve individual store coverage and benefit from the cumulative savings.
William Warren Group exceeds employee expectations by providing revenue-driven development and resource opportunities. Our staff performs at a high level, delivering the best customer service. WWG's Human Resource programs align with our storage management strategic goals, and provide measurable results while exposing competency gaps and organizational behaviors that undermine change.